Career & Scope of Marketing Field, Degrees/Courses, Jobs, Golden Tips
How can you make a great career in this marketing field, we can tell you! It is true that now most of the organizations and these industries, they are being engaging themselves in huge marketing efforts and for this purpose, they need marketing professionals. There are many degree and career paths which you can pursue if you want to make a career in field of marketing.
The demand of these marketing professionals will always remain steady. If you have specialized skills then you can make a career in publicity or in the sub field of public relations. You can work for market research area or for online marketing areas. You can serve in advertising or look for the job in sales management. Below you can check the details that what is the present scope of this field:
Scope of Marketing Field
The first major and important job which can be chosen by these marketing men, it is the job as a public relation manager. Working in the public relations department, that means you will be managing communications right with the media and consumers and also with the public. It is almost all companies and non-profit organizations and also these government agencies, these educational institutions, they have public relations departments at their end and in these departments, marketing graduate professionals can try their luck.
Then career as a market research analyst, it is great too. In this job, you will collect the information about your target market. You will be developing and producing tools so that you can analyze the buyer behavior and also to forecast and predict the sales. You will be involved in these researching buyer preferences and these professionals will be conducting and processing market research surveys.
This field of marketing opens job for you as an advertising manager as well. If you know how to do strong planning and you have great communication skills then you can excel in this job line. You will be charge and manager while communicating with your clients. You will be mapping out advertising timelines and preparing and setting up advertising budgets.
Other Career Options in Marketing Field
Then we have brand manager and it is exclusively for marketing field professionals. In this job, you will be actually responsible so that you can develop and maintain the integrity and name of your brand. You have to constantly identify new and latest marketing opportunities for your brand.
Then jobs as event planners, it is best for fresh marketing graduate as well. If you have skills of doing and carrying out strong planning, if you have perfect communication skills, then you can pursue this career as an event planner. You will be planning conferences and conventions as well as special events.
You can be hired as event planners so that trade shows and company events can be organized by you and your team.
Last we have chief marketing officer career option for you. If you want to get hold of an executive position then be on this post as a chief marketing officer. This job is about coordinating all kind of marketing and media activities and also creative, advertising tasks and public relations activities. Last but not least BBA and MBA are two most recommended degrees for those who have interest in marketing field. You may also start your career after PGD or any certificate course if you have interest in this field. After job of few years you may start your own business on the basis of your earned experience. Now read Urdu article on marketing and its scope.
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